Publicis announced over the weekend that it is acquiring LiveRamp for $2.2 billion, another clear signal that identity, data, and activation are becoming more connected. A few partners have asked how we are reading it.
In today's fast-paced and visually-driven world, advertising has become an integral part of our...
What gets measured matters—but are we measuring the right thing? In a world obsessed with...
The Cannes Lions International Festival of Creativity is always a highlight on our calendar, and...
Let's talk about the journey we made to the land of tacos, live music, and business innovation –...
This op-ed article and corresponding interview with PadSquad's Lance Wolder originally appeared on...
From the presentations to the beach parties and awards, the 2023 Cannes Lions International...
The 2023 Consumer Electronics Show (CES) in Las Vegas showcased the latest and greatest in...
We are excited to announce our partnership with Innovid, a leading advertising platform for the...
