About
our people, purpose, team, history, Squad

Building a better
mobile user experience

OUR HISTORY

The story began 10 years ago when the iPad was first released, a complement to the iPhone. It was the beginning of the end for a desktop-first digital world.  People wanted to carry their content and connection to the Internet with them no matter where they went.  Only web publishing technology was built for the desktop, which didn't look so great on mobile.

PadSquad was founded to help digital publishers evolve and craft mobile-first digital experiences that were friendly to humans and advertisers alike. This is the origin of our name.  As publishing technology, responsive design, and infrastructure took shape, our team turned to the advertising itself.

Years later, we've stayed true to our mission and on the same path: building intuitive, consumer-friendly ad experiences that resonate with people, humans, consumers... no matter which device they are on.

As the digital world continues to evolve, our mission is the same:

Create remarkable digital advertising that's designed for Humans.