The PadSquad Perspective

Introducing Interactive CTV: TV Made More Remarkable

We're excited to announce that PadSquad is bringing high-impact creative to the largest digital device, the TV. We've introduced a new Interactive CTV product for our clients to break free from the ordinary with TV made more remarkable. We’ve taken our proven, award-winning digital ad experiences you know and love and created them for CTV! You can learn more or check out demos here

How to Do Programmatic Advertising Right

Programmatic is king in the field of digital advertising. The process of automating the purchase...

Standout Creative in a Cookieless World

With the impending death of the cookie across the internet, digital creative is now more...

Replacing the Cookie

There have been many articles and papers written about the death of the 3rd party cookie on...

From eComm to AdComm

Shopping In Apps

Starting a modern Ad Business

Starting an ad business (or just building a more mature one) on your own properties sounds...

Introducing Shop by PadSquad

PadSquad, in partnership with Shoppable®, announces the launch of Shop by PadSquad, an exclusive...

Viewability Isn’t Everything

Ad viewability isn’t everything. In fact, it’s not much at all. It’s a b.s. metric, unless...