The PadSquad Perspective

Reimagining the First TV Spot with Connected TV

The TV Commercial Doesn’t Look A Day Over 80 Years-Old

The 1940s Called—They Want Their TV Spot Back

As CTV viewing skyrockets, it’s time for your ads to evolve

Introducing Interactive CTV: TV Made More Remarkable

We're excited to announce that PadSquad is bringing high-impact creative to the largest digital...

How to Do Programmatic Advertising Right

Programmatic is king in the field of digital advertising. The process of automating the purchase...

Standout Creative in a Cookieless World

With the impending death of the cookie across the internet, digital creative is now more...

Replacing the Cookie

There have been many articles and papers written about the death of the 3rd party cookie on...

From eComm to AdComm

Shopping In Apps

Starting a modern Ad Business

Starting an ad business (or just building a more mature one) on your own properties sounds...

Introducing Shop by PadSquad

PadSquad, in partnership with Shoppable®, announces the launch of Shop by PadSquad, an exclusive...

Viewability Isn’t Everything

Ad viewability isn’t everything. In fact, it’s not much at all. It’s a b.s. metric, unless...