The PadSquad Perspective

Drive performance with shoppable creative

Products may be sitting sidelined on ships in the Port of Los Angeles, but your advertising doesn't have to be too. With a little creativity, and some willingness to tap into the latest trends, you can make the most of your ad spend and put products in the homes of consumers. 

Finally, a human ad experience in-app

The Coalition for Better Ads released new ad standards for mobile app environments last week,...

5 Ways To Make an Impact This Holiday

The 2021 holiday season will look different than in years past. Yes, because of COVID-19, but...

Introducing Live Poll: Social in Ads

People spend an average of 145 minutes per day on social media, according to Statista. Yep, over...

How is a Demand-Side Platform (DSP) Different from a Supply-Side Platform (SSP)?

Ad buying and selling have never been as easy as it is today thanks to advertising technological...

Reimagining the First TV Spot with Connected TV

The TV Commercial Doesn’t Look A Day Over 80 Years-Old

The 1940s Called—They Want Their TV Spot Back

As CTV viewing skyrockets, it’s time for your ads to evolve

Introducing Interactive CTV: TV Made More Remarkable

We're excited to announce that PadSquad is bringing high-impact creative to the largest digital...

How to Do Programmatic Advertising Right

Programmatic is king in the field of digital advertising. The process of automating the purchase...

Standout Creative in a Cookieless World

With the impending death of the cookie across the internet, digital creative is now more...