Your guide to elevating your digital game through high impact creative.
Download our Advertiser Playbook!
How to Win with High Impact Creative.
What's Inside:
Insights from 2k+ survey respondents on high-impact creative effectiveness.
Four advertising strategies to capture attention, drive engagement, and boost purchase intent.
Case studies showing how high-impact creative helped brands like Toyota and Best Buy.
Recommendations on using AI personalization, interactive video, and dynamic creative optimization.
Key Findings
To help advertisers understand the effectiveness of high impact creative, PadSquad surveyed over 2,000 consumers. Key insights include:
Rich media ads are
64
%
more likely to motivate purchase decisions than standard display ads.
Gen Z is
25
%
more likely than the general population to engage with interactive ads.
Personalized ads can drive
5
X
more ad engagement compared to non-personalized ads.
Turnkey plays to drive outcomes across the funnel
Through our research, we've unearthed simple truths about creative’s role in driving outcomes across the funnel, and created 4 turnkey plays that you can activate to step firmly into the future of high impact creative:
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