The PadSquad Perspective

Posts about

programmatic

Drive performance with shoppable creative

Products may be sitting sidelined on ships in the Port of Los Angeles, but your advertising...

How is a Demand-Side Platform (DSP) Different from a Supply-Side Platform (SSP)?

Ad buying and selling have never been as easy as it is today thanks to advertising technological...

6 Steps To Do Programmatic Advertising Right

Programmatic is king in the field of digital advertising. The process of automating the purchase...

Standout Creative in a Cookieless World

With the impending death of the cookie across the internet, digital creative is now more...